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360° concept projectNo client or real-world results
Fitness ecosystem
Aster Performance
Turn momentum into a system people can understand.
A kinetic performance identity expanded into program guidance, campaign media, and a membership operations sandbox.

Try every part
One system, five experiences.
01Website
A distinct digital front door
The original live concept website remains a standalone experience.
Open experience ↗02Identity manualA system built to stay coherent
A 12-page A4 guide with positioning, color, typography, imagery, voice, and applications.
Open experience ↗03CampaignA social launch with its own rhythm
Four square posts, two stories, and a 15-second vertical reel without voice-over.
Open experience ↗04AI agentMeet Aster Membership Guide
A program and membership guide with no medical recommendations.
Open experience ↗05Software sandboxRead membership momentum
Explore memberships, class occupancy, MRR, and fictional churn risk.
Open experience ↗Your system can work this way too